Meet the makeup that does more
“We‘ve chosen the best possible actives at the highest functional levels to support long-lasting, healthy skin.”
VEGAN
ACTIVE INGREDIENTS
PLANET RESPONSIBLE
POWERED BY SCIENCE
Our story starts with a scientist and a makeup artist, backed by over 30 years of skin health science at the iiaa, designing the makeup they – and you – wish existed.
FOR YOUR SKIN, YOUR PLANET, YOUR FUTURE
We want our products to spark joy for everyone, no matter your skin type, tone, concern or belief. Whether that’s from finding your perfect shade or enjoying long-lasting coverage, et al. is designed to make our collective smile.
We’ve packed active ingredients at functional levels into every single one of our products. Why? Because we want them to deliver results long after you’ve taken your makeup off, from hydration to protection against environmental aggressors.
Skin health is as important to us as planet health, which is why we’re committed to producing products that are responsibly manufactured, easily recyclable, and often reusable. “We‘ve chosen the best possible actives at the highest functional levels to support long-lasting, healthy skin.” Dr Gaby Prinsloo, Medical Director
DR GABY PRINSLOO, MEDICAL DIRECTOR
Who’s behind et al.? A team of like-minded individuals who want makeup to do more. We’re backed by over 30 years of skin health expertise at the International Institute for Active Ageing and are passionate about visibly healthy skin.
VEGAN
ACTIVE INGREDIENTS
PLANET RESPONSIBLE
POWERED BY SCIENCE